Our Thesis:

Ai Products will be rapidly adopted by B2B Customers.B2B SaaS Companies need a new, Ai First business model to remain competitive.Ai2C (“Ai to Customer”) is the solution.

(1) An Ai Business Model is needed to win with Ai Value Propositions- AI's "done for you" value prop requires a shift from traditional, top-down bureaucratic structures to more agile, cross-functional organizational structures.- The current B2B SaaS business model, a relic of the industrial era, relies on a functional org structure and complex hierarchies.- AI disrupts this model by requiring broader spans of control and supercharging worker productivity as a co-pilot- The current rules of will hold back, not enable, Ai Product development, distribution, and scale.

(2) AI is a New Type of Worker- AI blurs the lines between labor and capital, acting as a new input that combines the scalability of capital with the functionality of labor, at nearly zero marginal cost.- This unique characteristic of AI will re-write the rules of our economic system, which has been defined by the “Production Function” since the 1840s.

(3) AI's Transformation of User Experience- The future of SaaS lies in AI-driven personalization, significantly improving the user experience for customers & workers.- The B2B SaaS Product Experience, reliant on clicks, finding documents, and balancing getting work done with meetings, emails, and pings - tasks, will become obsolete as AI quickly becomes preferred by users over incumbent SaaS solutions.- Unfortunately, most SaaS companies will only superficially integrate AI, leading to declines in market share as Enterprise credible Ai Products emerge.

(4) The Innovator’s Dilemma (see our logo)- The 'Innovator’s Dilemma' highlights how incumbents often overlook the transformative nature of emerging technologies, leading to their downfall or a significant reduction in market presence.- B2B SaaS companies, in 2024, have an opportunity to shift their business models to support AI and rapidly begin rolling out AI-enhanced product features.- Some companies, like Canva and Intercom, exemplify this approach well. Ai2C Labs is designed specifically for B2B SaaS companies, drawing on extensive experience and understanding of the challenges inherent in such change, especially in the current climate.

(5) Our Founder’s Experience- I've been hands-on in building business operations for remote-first SaaS companies since before Covid, I have witnessed the struggles firsthand, including my own layoff in October 2023.- The B2B SaaS sector today faces bankruptcies, layoffs, lack of innovation, and declining worker morale. However, the future holds promising AI-enabled value propositions and a global talent pool that can be greatly enhanced by AI's productivity benefits.- This is what inspires me. To get started, visit ai2c.xyz or email me directly at adrian@ai2c.xyz

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